A Wild Identity for a Fast Food Rebel


As the sole brand designer, I shaped every element of this project—from concept to execution—crafting a bold, cohesive visual language that channels the untamed energy of fire while challenging the norms of street food branding in Cyprus and pushing it in a new direction.

From strategy and logo design to packaging, uniforms, and in-store touchpoints, I handled every aspect of this fast-paced project independently. The result is a cohesive, high-impact brand system built to be bold, scalable, and instantly recognizable.

Brand Designer